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The Future in 15 Show | The Future of City-Wide Event Partnerships

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Part 1

Part 2

Episode 10 features a 2 part series of Show Host Caleb Parker's interview with Deborah Kelly from London & Partners.

Event planners and agents can learn a lot about the future of city-wide event partnerships as we hear what London & Partners has in the works to position London as the leading destination for city-wide events of the future.

In the first part they discuss the following:

  • How will event organisers team up with destinations in the future?
  • How is London & Partners positioning London as a playground for events organisers?
  • How can destinations use technology to curate experiences for event attendees?
  • How can digital group welcomes create better experiences?
  • What role will mobile apps play to engage event attendees with the destinations outside of the venue?

In part two, the following is discussed:​

  • Can online RFP tools can help organisers match the right destination with the right event?
  • Who does Deborah Kelly consider a MICE Influencer?
  • What ROI should destinations look for in partnering with MICE Influencers?
  • How does London & Partners look to work with influencers?
  • What will have the biggest impact on how event organisers will choose a destination in the future?

This episode is sponsored by Select Event Solutions and